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Keynote Speakers
Charlotte Otto, Global External Relations Officer, The Procter & Gamble Company

• Charlotte Otto is Global External Relations Officer, Procter & Gamble, responsible for communications, philanthropy and government relations. She has worked in marketing and External Relations, was named Senior VP in 1996 and is P&G's first female corporate officer. Charlotte has a passion for urban development and serves on several boards.
  
  
  

Gerard Braud, President, Braud Communications

• Gerard Braud is an international expert in crisis communications, media training, and employee communications. He has practiced his craft on four continents. Gerard has written crisis plans for schools, hospitals, corporations, non-profits, and government agencies. Prior to entering public relations, Braud was an award-winning journalist for 15 years.
  
  
  
  

James K. Greathouse, Director of Internal Communications, The Starbucks Coffee Company

• James Greathouse has been responsible for defining and directing the corporate communications strategy for corporate office locations and remote retail locations for over the past 10 years. James worked with Eddie Bauer as the Manager of Internal Communications before moving on to the Starbucks Coffee Company in May of 2005. Before Eddie Bauer, James spent nearly six years with the Walt Disney Company in Southern California.
  
  

Michael Rudnick, Global Portal & eCommunications Practice Leader, Watson Wyatt Worldwide

• Michael Rudnick is an industry pioneer, having developed the first intranet for Xerox in the early 1990s. Rudnick’s 25 years of experience include leading enterprise and HR portal strategy, focusing on the use of web technology, pioneering the use of consumer-grade user experiences, and developing portal integration plans to support mergers, acquisitions, divestitures and spin-offs. Michael is an avid sailor and is active in local government.

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Breakout Speakers
Managing Reputation Online - Ballroom I
M1 – Rick Miller, Northlich
Sarah Fuhrman, v-Fluence

• Rick Miller holds 25 years of experience in public and media relations, brand marketing, crisis management and corporate communications, having created and managed programs for some of the nation’s leading organizations including Ashland, Apple, Levi Strauss, Chevron, Clorox, Bank of America, Procter & Gamble, Miller Brewing and others. He is the president of public relations for Northlich, which along with its brand strategy and innovation unit, Brandstorm, form one of the leading independent communications and brand consulting agencies.
  
  Sarah Fuhrman is Senior Vice President and Partner at v-Fluence Interactive Public Relations. A former Associated Press reporter, she has more than 20 years of experience in communications, writing and journalism. She leads the v-Fluence energy and natural resources and corporate social responsibility practices and chairs the PRSA's Corporate Social Responsibility section. She is an IABC 500 Club member.

Leveraging “Moving Images” for Today’s Digital Communications Demands - Ballroom II
M2 – Stan and Teresa Mendoza, Mendoza Media, LLC

• Stan Mendoza is Managing Partner, Creative and Production Services, for Mendoza Media LLC. His extensive film and video experience spans creative development, script writing, directing, producing, and post-production graphic and sound design. He produces award winning work for diverse clients including Citi Smith Barney and the New York Blood Center.
  
  Teresa Mendoza is Managing Partner, Client Services, for Mendoza Media LLC with responsibilities that include building and maintaining client relationships and project facilitation. Teresa leverages her packaged goods and retail market research experience that included leading initiatives for product development, consumer communications, internal communications tools and sales associate training materials.

How to Write a Crisis Communications Plan that Works - Ballroom III
M3 – Gerard Braud, Braud Communications

• Gerard Braud is an international expert in crisis communications, media training, and employee communications. He has practiced his craft on four continents. He has written crisis plans for schools, hospitals, corporations, non-profits and government agencies. Prior to entering public relations, Braud was an award-winning journalist for 15 years.

Correlations, ROI and other Strategic Stuff! - Ballroom I
M4 – Angela Jeffrey, VMS and Institute for PR Commission on PR Measurement and Evaluation
David Kistle, Padilla Speer Beardsley

• David C. Kistle, ABC, is senior vice president of research, measurement and evaluation at the public relations firm Padilla Speer Beardsley in Minneapolis. He served as IABC Chairman in 2004-2005 and led IABC’s Research Foundation in 1999-2000 as its chairman and served twice as trustee. He is an adjunct professor at the University of Minnesota and Webster University.
  
  Angela Jeffrey, APR, is vice president of editorial research at VMS and a member of the IPR Commission on PR Measurement & Evaluation. She has won multiple Silver Anvils and Gold Quills and developed PRtrak, a DIY media analysis solution acquired by VMS in 2005. She speaks nationally on linking PR outputs and outcomes.

Why Writing Still Matters - Ballroom II
M5 – Wilma Mathews, Arizona State University

• Wilma Mathews works in the Office of Public Affairs at Arizona State University and is a faculty associate in the Walter Cronkite School of Journalism & Mass Communication. Co-author of "On Deadline: Managing Media Relations," Mathews has written numerous articles, book reviews and commentaries for trade and public media and also contributed to textbooks. Mathews has spoken before professional, public and government groups in the United States, Canada, Asia and Europe. A Fellow and Accredited member of the IABC, Mathews has served that organization on the executive, Foundation and Accreditation boards.

Managing Change: Critical Lessons for Communication Professionals - Ballroom III
M6 – Kathryn Yates, Watson Wyatt Worldwide

• With 20 years of experience in communication and operations management, Kathryn Yates, Watson Wyatt’s Communication Global Practice Director, is accomplished in all aspects of employee communication and change management across various industries with particular expertise in helping organizations develop strategies and programs to build strong, productive employee-employer relationships. At Watson Wyatt, Yates led a global team in developing the firm’s comprehensive change management methodology that is now used internationally to help clients successfully implement change.

Independent Contractor Shop Talk: How To Run Your Business More Smoothly - Ballroom I
M7 – Pamela Gilchrist, PR~Link Public Relations, LLC

• Pamela Gilchrist is a leading strategic business communicator. With nearly 25 years of industry experience, her combination of vision, research and plan implementation helps organizations achieve maximum results. She founded PR~Link Public Relations®, LLC after holding top communications posts with two Fortune 500s, a telecommunications comany and an Ad/PR agency.

Leveraging Search and Social Networking for Satisfaction - Ballroom II
M8 – Dawn Marie Yankeelov, ASPectx

• Dawn Marie Yankeelov, President of Kentucky-based ASPectx, specializes in business strategy, competitive intelligence, marketing and public relations for technology companies and technology-driven corporations. As a marketing and public relations practitioner for 19 years, she has executed effective marketing campaigns using Internet tools and traditional methodologies for many companies, including international startups, publicly-traded firms and other niche firms primarily in the technology and healthcare sectors. She has been a regular presenter at the International Virtual Communities Conference in Europe for the last eight years.

Getting to the Table: How to Become a Trusted Strategic Advisor - Ballroom III
ID1 – James Lukaszewski, The Lukaszewski Group Inc.

• James Lukaszewski is known as a consultant’s consultant and a trusted, strategic advisor to his clients. Executives retain him to manage the resolution of organizational problems and bad news. Corporate Legal Times named him one of “28 Experts to Call When All Hell Breaks Loose.”

Beauties and Beasties: Web-based Surveys - Ballroom I
M9 – Alice Irvan, AIRvan Consulting LLC
Terri Lynn Johnson, Eastern Illinois University

• Alice Irvan has more than 20 years experience in research, marketing, advertising and public relations. In 2003, she founded AIRvan Consulting LLC, which provides research for public relations, business communications and marketing. She has worked at major research companies as well as in business and not-for-profit marketing and communications.
  
  Terri Johnson has been a public relations professor at several universities in Indiana and Illinois during the past 20 years. Her communications experience includes work in state government (media relations and speech writing) and being a partner in the communications consulting firm she and her husband established.

Winning Isn’t Everything: Advice on Entering, Winning and Not Winning Quill Awards - Ballroom II
M10 – Deb Rieselman, University of Cincinnati

• Deb Rieselman is Editor of University of Cincinnati Magazine and Assistant PR Director. Her 33-year career includes being managing editor for three community newspapers and receiving 115 editorial awards, including national and international ones. She frequently critiques publications, conducts grammar and writing workshops for organizations and leads retreats.

Measuring Naked Conversations - Ballroom I
T1 – Katie Delahaye Paine, KDPaine & Partners

• Katie Delahaye Paine is the founder of KDPaine & Partners LLC and publisher of the first blog and first newsletter for marketing and communications professionals dedicated to measurement and accountability. Paine has been most recently been named 2007 Woman Business Owner of the Year by the New Hampshire Small Business Administration.

Influencing Your Audience: Crafting Messages that Motivate People to Accept Your Ideas - Ballroom II
T2 – Ken O'Quinn, Writing With Clarity

• Ken O’Quinn is the principal of Writing With Clarity and a professional writing coach who conducts internal workshops for Fortune 500 companies and global PR firms. He spent 21 years in journalism, most of it with the Associated Press. His clients include Chevron, Campbell Soup, Visa, Oracle, Burson-Marsteller and Fleishman Hillard.

Podcasting 101: How to Get Started Creating Outstanding Podcasts for Internal or External Audiences - Ballroom III
ID2 – Dan York, Mitel Corporation

• Working with online communication for over 20 years, Dan York is a correspondent for the “For Immediate Release” podcast focused on social media and PR and has been producing and co-hosting “Blue Box,” a podcast focused on Voice Over Internet Protocol (VoIP) security. Employed by Mitel Corporation in Ottawa, Canada, he evaluates and analyzes new and emerging communication technology and assists Mitel’s efforts in using the social media of blogs and podcasts to communicate to both internal and external audiences.

Capital One's Milestones Approach: Internal Communications Driver of Business Results (Major Company Change and Crisis Collide; Communications Rock) - Ballroom II
T3 – Marc Cooper and Chris Palumbo, Capital One Services

• A former Captain in the Marine Corps, Chris Palumbo has been with Capital One since 1997, most recently as VP of business integration. In this role, Palumbo leads a cross-functional team responsible for leading the integration of newly acquired companies. He earned his MBA from Pepperdine University.
  As Director of Change Communication at Capital One, Mark Cooper leads a team working on change initiatives, including acquisitions, divestitures and leadership changes. Cooper has worked for several business consulting firms, including Watson Wyatt in Washington, D.C., and Cooper-Johri in Canada. He holds a Masters degree from McGill University.

Behavior in the Workplace: Why People Click Or Conflict – And What You Can Do About It - Ballroom I
T4 – Pamela Gilchrist, PR~Link Public Relations, LLC

• Pamela Gilchrist is a leading strategic business communicator. With nearly 25 years of industry experience, her combination of vision, research and plan implementation helps organizations achieve maximum results. She founded PR~Link Public Relations®, LLC after holding top communications posts with two Fortune 500s, a telecommunications company and an Ad/PR agency.

Tap Your Born Innovators to Power Your Organization - Ballroom I
T5 – Rick Miller and John Bloomstrom, Northlich

• Rick Miller holds 25 years of experience in public and media relations, brand marketing, crisis management and corporate communications, having created and managed programs for some of the nation’s leading organizations including Ashland, Apple, Levi Strauss, Chevron, Clorox, Bank of America, Procter & Gamble, Miller Brewing and others. He is the president of public relations for Northlich, which along with its brand strategy and innovation unit, Brandstorm, form one of the leading independent communications and brand consulting agencies.
  
  John Bloomstrom is the Executive Vice President, Managing Director of Influencer Marketing for Northlich, one of the leading independent communications and brand consulting agencies. With expertise in consumer products, financial services and healthcare, he encourages a disciplined approach to developing influencer marketing programs by making sure clients identify the most vocal and viral advocates for their brands.

Getting What You're Worth: The Possibilities and Promises of Value-based Billing - Ballroom III
T6 – Gregory G. De Blasio, Northern Kentucky University

• Gregory G. De Blasio, PhD. joined the Department of Communication at Northern Kentucky University in 2004. His research interests include the study of communication campaigns as they relate to social issues and organizational legitimacy. A past International Association of Business Communicators (IABC) board member and chapter president in Detroit, DeBlasio has provided public relations and marketing communication counsel to clients in Detroit, New York and elsewhere.

How Corporate PR Can Win You a Seat in the Executive Suite - Ballroom II
T7 – Hugh Burnham, Gutenberg Communications
John Pratt, Convergys Corporation

• John Pratt is Senior Director of Public and National Media Relations for Convergys Corporation, which is a member of the S & P 500 and a Fortune Most Admired Company for seven consecutive years. He is responsible for national-level business and financial communications and public relations globally. Prior to his current role, Pratt served in a number of public relations positions within Convergys and with Cincinnati Bell Information Systems, from which Convergys was spun off in 1998.
  
  With more than a decade of experience in major public relations agencies, Hugh Burnham is recognized in the industry for his finesse in strategy-setting, corporate positioning and executive visability. At Gutenberg Communications, he serves as senior counsel and media strategist to a broad array of the firm's clients. Burnham brings an authentically global perspective on business and culture, having spent his early years in London and Singapore.