Welcome to the Heritage Region Conference 2007
Conference Details

• 17 Breakout Sessions
• 2 In-depth Sessions
• 4 Keynote Presentations
• Topics include: crisis communications; change management; branding; research and measurement; employee communications; social media; public relations; writing; communication leadership; today’s media demands; consulting; and more!

Download Conference Brochure

Welcoming Session
The opening session will be a magical experience at the Newport AquariumNewport Aquarium that you won't want to miss. Light hors d'ouevres and beverages will be served in the heart of the aquarium, where you will revel in the conversation, contacts, cocktails and cuisine. The extraordinary setting will include exclusive cuisine provided by the French Restaurant Group of world-renowned Chef Jean-Robert de Cavel. Jean-Robert has received numerous accolades. At the conclusion of our session, the entire aquarium is available for you to explore. You’ll travel a million miles away through a tranquil setting filled with exotic beauty.

Greater Cincinnati Area
Greater Cincinnati provides the perfect getaway for your professional development adventure, located directly on the south bank of the Ohio River in Covington, Kentucky. Conveniently located just 1/2 mile to downtown Cincinnati with convenient shuttle service to downtown attractions and the Newport on the Levee entertainment complex. Just a short walk and you will find many restaurants to fit all budgets. And sports fans will especially enjoy our location, only 1/2 mile to both Paul Brown stadium and Great American Ballpark.

Essential Skills Survey

IABC Heritage Region Conference2007 offers several sessions on essential skills, so we informally surveyed Heritage Region members to get their feedback on these topics. Click here to view the results of our Survey.

Essential Skills Focused Sessions
  • Capital One’s Milestones Approach: Internal Communications Driver of Business Results
  • Getting What You’re Worth: The Possibilities and Promises of Value-based Billing
  • Independent Contractor Shop Talk: How to Run Your Business More Smoothly
  • Avoiding Communications Overload – The Employee Perspective
  • Correlations, ROI and other Strategic Stuff!
  • Winning Isn’t Everything: Advice on Entering, Winning and Not Winning Quill Awards
  • Managing Change: Critical Lessons for Communication Professionals
  • Why Writing Still Matters

Technology Survey Results
Strategy and Leadership Survey Results

Keynote Speakers
  • Charlotte Otto from Procter & Gamble Company will share strategies to help build and protect your business, and lead your organization, in a rapidly changing communications environment.
  • Gerard Braud, Braud Communications, an expert in media and crisis communications, will explore the characteristics of leaders who will succeed and those who will fail in a crisis.
  • James K. Greathouse from The Starbucks Corporation will share some best practices on using a multimedia approach to communications delivery.
  • Michael Rudnick, Watson Wyatt, will close the conference with an inspiring discussion on what's next for employee and corporate communications technology and what you can put to work for your organization today.